Terms and Conditions

Agreement

This website is operated by Sterling Homes Real Estate Company.

Sterling Homes Real Estate Company manages the websites sterlinghomes.ae.

By using our Website, you agree to abide by the Terms of Use effective upon your access. If you disagree with these Terms, refrain from using our Website.

Please review these Terms carefully before accessing or using the services provided herein. They constitute a binding agreement between you (the user) and the Binghatti Group, subject to modification without prior notice.

Cookies and Personal Data

A cookie is a small text file stored on your device when you visit our website, used to enhance your user experience. We do not access other data or collect personal information through cookies. Our cookies fall into three categories:

Essential: Google Tag Manager simplifies tag management for marketers and webmasters. Site Analytics: Google Analytics provides insights into customer experiences across touchpoints. Advertising: Facebook Advertising assists in measuring, optimizing, and audience-building for ad campaigns.

Most browsers accept cookies by default. You can adjust settings in your browser’s ‘Help’ or ‘Settings’ menu to manage preferences, though this may affect access to certain site areas. For more guidance, visit www.aboutcookies.org. Refer to your device manual or network operator for mobile browser settings. Review our Privacy Policy Statement for details on personal data collection and usage.

Website Content

All content comprising information, text, graphics, logos, images, video and audio clips, trademarks (registered or otherwise), advertisements, layout, arrangement, graphical user interface, and control features of the Website (collectively referred to as the “Website Content”) is provided as a service for your and other users’ browsing purposes.

Our Website Content is offered to you free of charge.

Sterling Homes Real Estate Company reserves the right, at our sole discretion, to limit, suspend, or terminate your access to the Website in whole or in part, or to modify, terminate, suspend, or discontinue the Website at any time and for any reason, without prior notice or liability.

Sterling Homes Real Estate Company may alter, suspend, or terminate any aspect of the Website, including the availability of features, databases, or Website Content, at any time and without prior notice or liability.

Use of Website Content

Please adhere to the following guidelines when accessing and utilizing the Website:

(a) Utilize the Website solely for personal, non-commercial purposes. Do not alter, publish, transmit, transfer, sell, reproduce, create derivative works from, distribute, perform, display, or exploit any Website Content, either in whole or in part, unless expressly permitted in these Terms;

(b) Use the Website in accordance with all applicable laws and regulations;

(c) Avoid transmitting, distributing, storing, or destroying material, including Website Content, in a manner that infringes upon the copyright, trademark, trade secret, or other intellectual property rights of Sterling Homes Real Estate Company or others, or violates the privacy, publicity, or personal rights of others;

(d) Refrain from selling, modifying, or deleting Website Content, or using it for any public or commercial purpose without prior authorization;

(e) Do not access data not intended for you or log into servers or accounts without proper authorization;

(f) Abstain from attempting to breach security measures, probe vulnerabilities, or interfere with the proper functioning of the Website or its associated activities without authorization;

(g) Do not copy or adapt the code responsible for generating Website Content or its respective pages;

(h) Avoid using Website Content to misrepresent your identity or affiliation with Binghatti Group or any other entity;

(i) Refrain from using Website Content for unsolicited communications, including mail, email, phone calls, or faxes promoting products or services;

(j) Do not interfere with the proper operation of the Website or its activities using any device, software, or routine, including material containing viruses or other harmful components;

(k) Do not attempt to decipher, decompile, disassemble, or reverse-engineer any software forming a part of the Website.

Furthermore:

4.2 You may download or copy Website Content for personal, non-commercial use, provided all copyright and other notices are maintained. Electronic storage of any Website Content is prohibited without permission. Reproduction, redistribution, or publication of any Website Content without express written consent from Binghatti Group or the content owners is strictly prohibited.

4.3 You are responsible for ensuring that all individuals accessing the Website through your internet connection are aware of and comply with these Terms.

Geographic Restrictions

Sterling Homes Real Estate Company operates from the United Arab Emirates. We do not assert that the Website or its content is suitable or accessible beyond the borders of the United Arab Emirates. Accessing the Website from locations outside the United Arab Emirates may be prohibited by law for certain individuals or in certain jurisdictions. Should you choose to access the Website from outside the United Arab Emirates, you do so at your own discretion and are responsible for adhering to applicable local regulations.

General

  1. Sterling Homes Real Estate Company reserves the right to transfer its rights and obligations outlined in these Terms to any other entity without prior notice.
  2. These Terms constitute the entirety of the agreement between the parties regarding the subject matter they address. No party can rely on prior written documents or any communications or actions preceding the issuance of this document.
  3. Each provision of these Terms is independently severable. Should any provision be deemed illegal, unenforceable, or invalid in any jurisdiction, it will be severed from this document in that jurisdiction, while the remaining provisions remain unaffected. The legality, validity, and enforceability of the provisions in other jurisdictions shall not be impacted.
  4. These Terms, as well as your access to the Website, are governed by the laws of the Dubai International Financial Centre in the Emirate of Dubai, and any disputes shall be resolved in the courts of the Dubai International Financial Centre.